Anthem, Inc.
Community Relations Manager Marketing - Medicaid - Washington DC (DC residents preferred) - 128976
At a glance
Location: US-DC-Washington Map
Posted: 02/13/2018
Closing: 03/12/2018
Degree: Not Specified
Type: Full-Time
Experience: Not Specified
Anthem, Inc.
Job description
Anthem, Inc. is the nation's leading health benefits company serving the needs of approximately 40 million medical members nationwide.

Your Talent. Our Vision. At Anthem, Inc., it’s a powerful combination, and the foundation upon which we’re creating greater access to care for our members, greater value for our customers, and greater health for our communities. Join us and together we will drive the future of health care.
This is an exceptional opportunity to do innovative work that means more to you and those we serve at one of America's leading health benefits companies and a Fortune Top 50 Company.

Marketing Manager - Medicaid - Washington, DC - 128976

This position is responsible for coordinating and directing the efforts of the Medicaid Marketing initiatives. Develops objectives, policies, and programs for Marketing activity related membership growth, retention, acquisitions, and business initiatives.

Primary duties may include, but are not limited to:

  • Develops short and long term marketing and retention strategies and objectives.
  • Directs and coordinates activities of the business if Initiative to assure alignment with corporate goals.
  • Researches and evaluates competitive activity.
  • Develops and implements of an effective tracking mechanism for daily, weekly, monthly, and yearly activities and productivity.
  • Develops and conducts office and field rep training methods.
  • Oversees the quality control process and procedures.
  • Ensures compliance with state and municipal laws, rules, and guidelines for marketing and outreach.
  • Hires, trains, coaches, counsels, and evaluates performance of direct reports.
Job requirements
  • Requires a BA/BS in Marketing or Business Administration
  • 7 years of experience in community outreach / community relations, including 3 years of marketing management experience; or any combination of education and experience, which would provide an equivalent background.
  • MBA preferred but not required.

Anthem, Inc. is ranked as one of America’s Most Admired Companies among health insurers by Fortune magazine and is a 2017 DiversityInc magazine Top 50 Company for Diversity. To learn more about our company and apply, please visit us at EOE. M/F/Disability/Veteran.
Community Relations Manager Marketing - Medicaid - Washington DC (DC residents preferred) - 128976