Sinclair Broadcast Group is looking fo an experienced Marketing Consultant. The ideal candidate will have a deep understanding of the operations and marketing aspects of auto dealerships in order to become Sinclair's local market subject matter expert. The person in this position will become an integral part of our company-wide training and sales initiative focused on Tier 3 auto business. In addition to training and coaching, we're looking for a closer with a proven record of developing business in the category, accurately forecasting revenue, and creating strategic business plans in this highly competitive vertical. The winnning candidate will design and implement revenue growth strategies for his or her local market both as an independent seller and co-seller with local colleagues. Creating solid partnerships with dealers and Sinclair station leadership will be the
key to success. If you're an industry leader, we're interested in talking to you!
In this position, you will:
- Exceed expectations for market penetration, average deal size and total revneue in assigned geography
- Maintain consistent presence in the field driving growth from all auto dealers
- Develop, implement and manage business plans to exceed corporate objectives and sales goals
- Act as player/coach on in-person sales calls with key decision makers at dealerships throughout the local market
- Collaborate with in-market SBG leadership to set sales goals and objectives for each local account
- Provide the Regional Digital Automotive Manager with monthly outlook and revenue forecast
- Work closely with sales management and corporate staff to ensure coordination and cooperation in support of sales and operations
- Perform other related duties as assigned
The ideal candidate will have the following skills:
- Demonstrated success in building and maintaining top-tier customer relationships
- Strong business acumen with a thorough understanding of marketing strategies, automotive business cycles and consumer behavior
- Real experience and success communicating and working directly with auto dealers on identifying and achieving their business goals
- A proven track record of developing and managing people and sales processes
- Proven strength in running multiple unique strategic projects concurrently
Our Marketing Consultants are some of the highest commissioned sales people in the industry. If you are interested in selling some of the best media in the industry, we want to hear from you!
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!