Sinclair Broadcast Group
Group Product Manager – News & Entertainment Products
At a glance
Location: US-WA-Seattle Map
Posted: 11/22/2020
Closing: 12/21/2020
Degree: 4 Year Degree
Type: Full-Time
Experience: Not Specified
Sinclair Broadcast Group
Job description

We are seeking an experienced Group Product Manager to join our fast-paced Sinclair Digital organization. You will lead a group of Product Managers in the definition of product strategy, vision and features for Sinclair Broadcast Group’s portfolio of digital news and digital entertainment products.  You will work closely with senior leadership, content production teams, other product groups, UX design, platform vendors and software development groups across the organization to define and develop exceptional customer experiences across the company’s digital news and entertainment portfolio. You are a player/coach with the ability to inspire your team, act as a creative catalyst and ensure features are defined and delivered. Extensive experience producing or publishing digital news and/or digital entertainment content is a must.

In addition, having a strong management background is essential to this role. A successful candidate will have a strong technical acumen, strong analytical and problem-solving skills, as well as, great product management and communication competencies.


  •  Lead, manage and develop a group of product managers to deliver products as part of a product group in support of Sinclair Broadcast Group’s broader digital product strategy.

  • Lead the process to define annual objectives and key performance metrics for products/product lines managed by the product group.

  • Establish product management processes that standardize the definition of product requirements for all products/product lines managed by the product group.

  • Lead the product group in defining vision, product roadmaps and go to market activities for all products/product lines managed by the product group.

  • Perform as the key point of contact and communication lead for the product group.

  • Manage the assignment and delivery of Initiative projects by the product group.

  • Represent the product group in all required steering groups and leadership meetings and processes.


  • 12+ years of experience producing or publishing digital news and/or digital entertainment content 

  • Bachelor’s degree in Journalism, Business, Product Design, or related field, or equivalent practical experience.

  • 5+ years of managing and developing product management talent

  • 7+ years of experience managing digital products and/or technologies

  • 5+ years of experience planning mobile products and/or technologies

  • 3+ years of experience planning OTT products and/or technologies

  • 5+ years of experience managing News and/or entertainment content products

  • Strong analytical and quantitative skills with the ability to use data and metrics to back up assumptions, recommendations and drive actions

  • A demonstrated ability to independently solve ambiguous problems

  • SAFe Product Owner/Product Manager certification or Pragmatic Certified a big plus.

  • Ability and willingness to travel for company business.

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!


About Us


Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere! We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country. In addition, we have affiliations with all of the major broadcast networks, own Tennis Channel, and several multicast networks including TBD and Comet. Our content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platforms. We also recently launched a free TV streaming service called STIRR. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees. We are advancing the world of Media and want YOU to join our winning team!



About the Team


The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.


Group Product Manager – News & Entertainment Products