Look for more than answers. Patients and Physicians rely on our diagnostic testing, information and services to help them make better healthcare decisions. These are often serious decisions with far reaching consequences, and require sensitivity, tact and a clear dedication to service. It’s about providing clarity and hope.
You will work for the world leader in the industry, with a career where you can expand your skills and knowledge. You’ll have a role where you can act with professionalism, you can inspire colleagues, and you can care about the work we do and the people we serve.
At Quest, we are on a continuous journey of discovery and development. It’s this attitude that has made us an industry leader and the #1 Diagnostic Lab in the US. For those joining us, we offer exciting and fast moving career opportunities where you can affect change at a rate unheard of in many organizations of our size and scope. While we invest in and develop technology to drive our innovations, our ongoing success relies on our people.
Purpose: Marketing Specialist
This role is responsible for facilitating the development, deployment, and tracking of marketing efforts with our end participant (wellness screening participant). Project management duties include project tracking and status reports, providing strategic direction to Sales and Client-facing roles to influence participation for employer clients, and communicating edits and direction. This position also may assist with other general marketing, writing or communications projects as assigned.
•Handles project management, tracking, and reporting of participant marketing collateral development activities
•Coordinates edits internally with Sales and Client Engagement teams and facilitates proofing/review/client approval sign-offs
•Communicates feedback and direction to internal and external groups
•Utilizes email marketing system to send participant communications
•Pitches clients on use of participant marketing email tools and strategies
•Creates various new materials including presentations and collateral for use with client or end participant
•Ensures marketing materials adhere to brand guidelines
•Maintains project status report/attends project status meetings with agencies
•Ensures adherence to project deadlines and communicates project status to Marketing Communications Director
•Acts as a direct liaison to multiple client-facing teams on individual accounts to provide marketing support, and attends select client-facing teams regular meetings to support any
•Provides bi-weekly updates to leadership on client email utilization rates, send rates, scheduling/participation rates, new opportunities upcoming, PSC scheduling rates, and other metrics
•BA/BS in marketing, communications or a related field
•One or more years of progressively expanding roles in marketing, communications or other related business discipline, health care industry preferred
•Excellent oral and written communication skills, including editing and proofreading
•Ability to strategize communication and outreach programs for a vast set of unique clients
•Demonstrated ability to manage multiple, complex tasks/projects under pressure and meet deadlines
•Easily works with many different personality types
•Proven client relationship management skills
•Ability to prioritize with high emphasis on detail and quality
•Excellent computer skills – Microsoft Office required, knowledge of other graphics programs and digital asset management systems a plus
•Experience working across a variety of media (print, digital, video, direct mail, etc.)