Marketing Specialist
At a glance
Location: US-GA-Alpharetta Map
Posted: 12/06/2018
Closing: 01/05/2019
Degree: Not Specified
Type: Full-Time
Experience: Not Specified
Job description

UPS is seeking a dynamic Marketing Specialist to support his/her marketing workgroup by developing and compiling standard and ad-hoc marketing reports. He/She integrates marketing data and information from multiple sources to produce reports and support the marketing of UPS products and services. If this sounds like your ideal career opportunity, we want to hear from you!

To obtain and compile reporting data, the Marketing Specialist gathers data and information from research sources, runs queries on data such as volume and revenue, and performs data cleansing and transformation to facilitate analysis. He/She also obtains customer behavior data from external data sources, and reviews multiple data sources to validate accuracy. This position gathers relevant data and assists analysts in analyzing and interpreting information to respond to ad hoc requests. The Marketing Specialist works across functions (e.g., with Customer Information Management) to gain access to atypical data sources, and summarizes and communicates research results and implications to initiators of requests.

Responsibilities and Duties

  • Builds data management databases for new reports
  • Builds reports and reporting processes to efficiently and effectively summarize information, trends, and analyses using graphs, charts, and text
  • Documents reporting processes to facilitate development of standard reports
  • Documents queries used to build reports to ensure that queries can be replicated
  • Distributes and shares reports and information with stakeholders and selected audiences
  • Presents report findings internally to keep workgroups informed and up-to-date

Knowledge and Skills

  • Applies financial knowledge in order to read and interpret financial statements, develop business cases using financial information (e.g. cost, revenue forecasts, etc.), plan and effectively manage budgets
  • Applies information analysis by identifying key data sources, synthesizing data, and drawing conclusions based on logic and objectivity in order to generate solutions
  • Applies problem definition and structure knowledge to describe problems, break them down into key issues, and identify solutions by testing hypotheses and identifying root causes
  • Applies knowledge of the features and business applications of services, products and customer-facing technology offerings and solutions
  • Conducts customer business process analysis and applies knowledge of how company solutions, such as order management, shipping and receiving, improve and benefit the customer’s processes
  • Develops situational assessments through a comprehensive marketplace evaluation of customers, competitors, and market factors in order to identify implications, opportunities, and strategic issues

UPS is an equal opportunity employer. UPS does not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity or any other characteristic protected by law
Marketing Specialist